She also reminds us that it is our choice. It is a choice that we make with every decision, every interaction, and every feeling. It is that choice that allows us the ability to be authentic all the time, and it is that choice that takes constant self awareness and energy. "The idea that we can choose authenticity makes most of us feel both hopeful and exhausted. We feel hopeful because being real is something we value. We feel exhausted because most of us know that choosing authenticity is a huge undertaking."